Canadian Chocolate Bar Market

Essay specific features

 

Issue:

Business

 

Written by:

Patricia F

 

Date added:

December 23, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1403

 

Was viewed:

6968 times

 

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Essay content:

This is shown through their mature packaging commercials. Healthier Living: ? Consumers are now watching what they eat, and want to avoid products that contain ingredients that have become deemed as fattening. Technology: ? Internet advertising is at an all time high, and consumers are attracted to products that they can get more information on over the Internet...
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Also, "buzz" promotion can be created efficiently via Internet. Political: ? French/English Packaging ? In Canada it is illegal not to have both English and French writing on the packaging. Ingredients: ? All ingredients must be labeled on the packaging. Market Analysis Total Canadian Size and growth: ? From 1996 to 2000, the chocolate market enjoyed a total growth rate of 19...
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