The problem seems to be too much competition, where local, long-distance, and international communication markets are competing against each other. There are new calling features that are being offered by local and long-distance companies, however the cable companies is blowing away the telecommunication industry with providing computers, televisions, and telephone services... displayed 300 characters
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The 1st solution is introducing new services which gear towards its small business and consumer customers. Another part of this solution is creating partnerships with a "satellite provider to offer video services as well as satellite version of broadband" (MBA500 Scenario: Global Communication). The second solution is using cost-cutting measures to increase profit... displayed next 300 characters
Katrina's primary objective is to increase revenues and profit. Sy Rodriguez is the Executive Vice President of Consumer Marketing and Sales. Sy has been with Global Communications for more than 20 years...
Some employees will be laid off of their jobs and GC will have to deal with the Union.
In order for GC's transition to go smoothly a meeting was called to brainstorm on how to approach their transition and how to be more profitable...
They all understand that the telecommunications industry is changing and there has to be some concessions but, what happen to the communication within the organization?
The shareholders are concerned about the diminishing returns...
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