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Essay heading: GAP Analysis: Global Communication
 
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Issue: Business
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Date added: February 9, 1997
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No of pages / words: 4 / 987
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The problem seems to be too much competition, where local, long-distance, and international communication markets are competing against each other. There are new calling features that are being offered by local and long-distance companies, however the cable companies is blowing away the telecommunication industry with providing computers, televisions, and telephone services...
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The 1st solution is introducing new services which gear towards its small business and consumer customers. Another part of this solution is creating partnerships with a "satellite provider to offer video services as well as satellite version of broadband" (MBA500 Scenario: Global Communication). The second solution is using cost-cutting measures to increase profit...
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