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Essay

GolfLogix and the xCaddie

Essay specific features

 

Issue:

Business

 

Written by:

Armando R

 

Date added:

January 28, 2013

 

Level:

University

 

Grade:

B

 

No of pages / words:

8 / 2191

 

Was viewed:

8398 times

 

Rating of current essay:

 
Essay content:

As golf grows in popularity among a diverse cross-section of the population as shown in Exhibit 1, GolfLogix hopes to cash in on this trend. After some success with leasing the xCaddies to golf courses, GolfLogix is considering targeting the individual consumer directly with its product. The potential advantages of this method would be : To increase adoption by individual consumers thus putting pressure on the courses to buy into the complete system and get their golf courses mapped To provide a complementary source of revenue separate from the lease revenue to golf courses Some disadvantages however would be : The personal xCaddies would be useless on courses which were not already mapped out...
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The potential advantages of this method would be : To increase adoption by individual consumers thus putting pressure on the courses to buy into the complete system and get their golf courses mapped To provide a complementary source of revenue separate from the lease revenue to golf courses Some disadvantages however would be : The personal xCaddies would be useless on courses which were not already mapped out...
displayed 300 characters

General issues of this essay:
Golf Swing Callaway Golf Callaway Golf Golf Industry Golf GolfLogix and the xCaddie golf golf Golf Golf Lessons Golf golf vs frissbee golf history of golf Psych of Golf Why golf should be in the Olympics
 

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