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Stereotype In Ads
Essay specific features
Written by:
Alma J
Date added:
March 20, 2015
Level:
University
Grade:
A
No of pages / words:
5 / 1263
Was viewed:
7400 times
Rating of current essay:
Essay content:
Producers create needs by using images of ideal women which are
unattainable for all but a very small number of women then the stereotype is
reinforced to customers by the presence of advertisement. On the one hand, this
strategy seems to have a powerful effect as beauty industries are continually growing...
displayed 300 characters
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Guillen and Barr (1994) track a magazine for adolescent girls over 20 years
and found an increasing majority of advertisements and articles promoting weight
loss, while Hertzler and Grun (1990) examined 117 magazines and found and
implication that women need to be slim, as well as fit and young, and to use cosmetic
products in order to be beautiful (Smith, 1997, p...
displayed 300 characters
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