Essay specific features
July 30, 2014
No of pages / words:
3 / 684
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News consumers tend to consult print news for the details, whereas broadcast news provides the broad strokes. For instance, the Princeton Survey Research Associates (1996) study of AIDS coverage by the U.S. media found that the print media accorded more analytical coverage when compared to broadcast offerings...
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The story was the unit of analysis.
The sample comprised a total of 635 stories. Following is the breakdown of these stories according to wire services: Reuters = 287, AFP = 155, AP = 78, ITAR-TASS = 34, and IPS = 81 (N = 635).
Detailed coding categories were developed. The Princeton Survey Research Associates (1996) content analysis of AIDS-HIV coverage by the U...
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