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Analysis of the Competitive Environment of Strathfield Mobile

Essay specific features

 

Issue:

Business

 

Written by:

Robert F

 

Date added:

June 30, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

10 / 2564

 

Was viewed:

7916 times

 

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Essay content:

Other competitors include small independent stores, large retail chain stores (such as Myer) and online retailers (such as Ryda). Main Competitors Optus World Optus World stores are premium dealers of Optus and are operated independently of Optus. Since operations began in March 1995, the Optus World national network of franchise stores has grown to over 140...
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It was acquired in 2001 by the Optus parent, SingTel Group. The main strength of Optus World is that customers are buying directly from Optus. Furthermore, their luxurious and glossy interior finishes gives confidence to customers that they are dealing with Optus itself, therefore, a perception that service quality is ensured...
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General issues of this essay:
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