Apple

Essay specific features

 

Issue:

Business

 

Written by:

Brandon O

 

Date added:

October 28, 2015

 

Level:

University

 

Grade:

B

 

No of pages / words:

4 / 1066

 

Was viewed:

848 times

 

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Essay content:

Apple was the market leader up until the mid 1980's when IBM was introduced to the public. Gateway, Dell, and HP were soon to follow, and they too acquired some of the market share that had once belonged to Apple. Apple has consistently failed to gain market share over the past decade and has even posted quarterly losses- something unheard of in the beginning...
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Apple has consistently failed to gain market share over the past decade and has even posted quarterly losses- something unheard of in the beginning. Apple's recent initiatives in advertising and distribution seem to be successes, but the company must still endure the economic uncertainly that is in the marketplace today while simultaneously finding a way to compete with Microsoft and the other leaders in the computer industry...
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