Aqualisa Quartz

Essay specific features

 

Issue:

Business

 

Written by:

Edwina S

 

Date added:

October 22, 2014

 

Level:

University

 

Grade:

C

 

No of pages / words:

5 / 1348

 

Was viewed:

4339 times

 

Rating of current essay:

 
Essay content:

Therefore, we put the option of targeting the consumers directly as a long term goal that will be achieved after the implementation of the second option. The second option is to target the plumbers. Currently, they influence 73% of all shower purchases. The challenge here is that they are always skeptical about electronic showers and fear that unfamiliar products may cause unknown performance problems...
displayed 300 characters

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Currently, they influence 73% of all shower purchases. The challenge here is that they are always skeptical about electronic showers and fear that unfamiliar products may cause unknown performance problems. Aqualisa needs to implement a marketing strategy that can make them believe in the Quartz's capabilities...
displayed 300 characters

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