B.E.T

Essay specific features

 

Issue:

Biographies

 

Written by:

Michelle Y

 

Date added:

April 13, 2012

 

Level:

 

Grade:

A

 

No of pages / words:

3 / 716

 

Was viewed:

2347 times

 

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Essay content:

He explained, "I started it because I was a lobbyist for the cable industry.” [1] BET began by broadcasting music videos in 1980 as only a two-hour network on Friday nights. Soon after its inception, success quickly followed causing for a call for expansion. Shortly after BET offered up to 18 hours of programming, becoming more popular because MTV excluded black artist from their channel causing more viewers to turn to Video Soul, the programs first full fledge video show...
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With growth came the need to diversify the network and create another than just another black party station. In October 1983, BET got additional funding courtesy of Home Box Office (HBO); BET launched a 24-hour schedule with a viewership of 7.6 million cable subscribers. BET grew in viewership and expanded beyond television...
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