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Essay

Balanced Scorecard

Essay specific features

 

Issue:

Business

 

Written by:

Gertie C

 

Date added:

March 24, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

11 / 3073

 

Was viewed:

8997 times

 

Rating of current essay:

 
Essay content:

It was originated by Drs. Robert Kaplan (Harvard Business School) and David Norton as a performance measurement framework that added strategic non-financial performance measures to traditional financial metrics to give managers and executives a more 'balanced' view of organizational performance. The balanced scorecard has evolved from its early use as a simple performance measurement framework to a full strategic planning and management system...
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The balanced scorecard has evolved from its early use as a simple performance measurement framework to a full strategic planning and management system. The “new” balanced scorecard transforms an organization’s strategic plan from an attractive but passive document into the "marching orders" for the organization on a daily basis...
displayed 300 characters

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