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Benetton Price&Logistic

Essay specific features

 

Issue:

Business

 

Written by:

Kelly F

 

Date added:

June 22, 2011

 

Level:

University

 

Grade:

A

 

No of pages / words:

1 / 278

 

Was viewed:

7479 times

 

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Essay content:

Benetton also has an extensive system of outlet stores in which to sell clothing at signi?cant discounts, as a result of the price cuts. In the late 1990s Benetton restructured its distribution net-work in order to implement a new system that would integrate a logistics system in which the ware houses are the system’s junction and are part of the distribution system rather than just places for storing facilities...
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The new system would eliminate fragmentation of inventories across the world by concentrating the ?nished goods in three sorting centers, one in the U.S. , one in Italy , and one in the Far East. The automatic distribution system handles over 30,000 packages a day and is managed by a 10-member staff, rather than a traditional system that requires a staff of 400...
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