Brownergy

Essay specific features

 

Issue:

Business

 

Written by:

Rachel D

 

Date added:

May 30, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 313

 

Was viewed:

2596 times

 

Rating of current essay:

 
Essay content:

We want People to be happy and satisfied with the product. Only the image can be strengthened. · Price Now with the price we plan to keep it at 99 cents a piece, a high price is inadmissible to keep the image of a high quality product. Only place and promotion can add further value to the image. · Place Table 5...
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Only place and promotion can add further value to the image. · Place Table 5.1 showed us that in 1998 only 20% of Red Bull's sales were distributed through retail. As Red Bull is an utility drink, consumers only buy it occasionally. Therefore they do not necessarily buy the drink in supermarkets, but rather at petrol stations or off-licence retailers...
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