Campbell Soup

Essay specific features

 

Issue:

Business

 

Written by:

David M

 

Date added:

August 11, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1233

 

Was viewed:

6672 times

 

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Essay content:

It operates in three segments: U.S. Soup, Sauces, and Beverages; Baking and Snacking; and International Soup and Sauces. (Official website, 2006.) 1. The U.S. Soup, Sauces, and Beverages segment features the well known condensed soups, ready-to-serve soups; broth and canned poultry; pasta sauce; Mexican sauce; canned pasta, gravies, and beans; meal kits; vegetable juice; juice beverages; and tomato juice...
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The Baking and Snacking segment produces and sells cookies, crackers, and bakery and frozen products. 3. The International Soup and Sauces segment offers soup, sauce, and beverages in Europe, Mexico, Latin America, the Asia Pacific region, and Canada. Potential for Growth ? To expand their product lines into International Markets A major opportunity for Campbell Soup is to continue pushing internationally by expanding their market base to gain from early mover advantages...
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