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Essay

Cisco Executive Explains Pricing Strategy

Essay specific features

 

Issue:

Business

 

Written by:

Marcelo N

 

Date added:

March 23, 2015

 

Level:

University

 

Grade:

B

 

No of pages / words:

4 / 1115

 

Was viewed:

8307 times

 

Rating of current essay:

 
Essay content:

So we do consider excellence in technology innovation as a necessary condition and also the service part of the sales engagement and the relationship with customers as equally important. It's a global offering from Cisco, with global service, and that is an integral part of our culture. Our products are based on a lot of reaction from customers...
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Our products are based on a lot of reaction from customers. I don't suggest all the innovation comes from our customers. We consider what are the real problems and challenges they face. We try as much as possible to address customer needs. In terms of the global cost or price of our product, obviously what is really relevant for our customers is what is the total cost of ownership...
displayed 300 characters

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