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Essay

Classification of Member Roles

Essay specific features

 

Issue:

Business

 

Written by:

Donald H

 

Date added:

November 30, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 697

 

Was viewed:

5062 times

 

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Essay content:

In this instance the goal is to sell in a new brand of cereal to all accounts covered by the group. The Team Leader would introduce this objective over a weekly conference call and the group would discuss obstacles or objections they face may encounter. Those objections may includes not enough promotional funding to support the new brand of cereal, or not enough shelf space to cut the product in at store level...
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The Team Director would then offer up suggestions on how to handle these potential objections. He would also provide the team with “tools” to help accomplish the goals he has set. The tools would sometimes include additional funding to support advertising for the new line, and suggested planograms for the stores to show where the new product would fit in order to solve the task at hand...
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