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Essay

Co-opetition

Essay specific features

 

Issue:

Business

 

Written by:

Hector W

 

Date added:

January 6, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1522

 

Was viewed:

5951 times

 

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Essay content:

Thus, new theories of collaboration, networking, cooperating and sharing are beginning to be forecast and written on. One of the theories is of co-opetition. This article critiques, Zineldin's article on "Co-opetition: the organisation of the future" . SHORT ACCOUNT OF THE ARTICLE In his article, Zineldin claims that the organisation of the future will have to collaborate and cooperate with its competitors...
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Zineldin states that companies need to consider the potential benefits of collaborating, cooperating and coordinating with their competitors. He terms this strategy as co-opetition. Thus, business strategies and activities should aim for the establishment of mutually beneficial partnership relationship with other actors in the organisation’s network, including their competitors...
displayed 300 characters

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