Coca-Cola

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Issue:

Book Reports

 

Written by:

Jessica S

 

Date added:

July 22, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 904

 

Was viewed:

9863 times

 

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Essay content:

Its origins are traced when John Pemberton, an Atlanta pharmacist, who developed patent medicines, created a drink from carbonated water, cane sugar syrup, caffeine, and extracts of kola nuts and coca leaves on 1886. Pemberton found the drink both medicinal and refreshing, and he sought to market it...
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Pemberton found the drink both medicinal and refreshing, and he sought to market it. His bookkeeper, Frank M. Robinson, suggested the name Coca-Cola—after the two extracts in the ingredients—and also wrote the product’s name in distinctive script. Coca-Cola has used that same logo ever since. Pemberton and Robinson also coined the drink’s first slogan, “Delicious and Refreshing...
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