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Essay

Controversial advertisement for children

Essay specific features

 

Issue:

Book Reports

 

Written by:

Wilma M

 

Date added:

March 17, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

11 / 2905

 

Was viewed:

5139 times

 

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Essay content:

There is obviously a great deal of interest in this subject, many books have been written, and many studies and reports done on the effects of TV advertising on children. In the following paragraphs we will look at some of the reasons why we advertise to children, some different positive and negative effects of TV advertisement on children, how people can cut through the hype of TV ads and pick good things for their children...
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A sale at the supermarket or a billboard for a radio station, are two of the many forms of advertisement. Currently, advertisements that target children are very controversial. Marketers choose children because they can easily lure them in. Advertisers spent $105.97 billion in 1980. This number more than doubled in 2001 when it reached $230 billion (Laws, 2003)...
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General issues of this essay:
Children and Television Commercials; Controversial advertisement for children Image In Commercials Pay Attention to the Commercials The Advantage Of Commercials Commercials and kids Grammys Commercials Super Bowl Commercials Super Bowl Commercials Television "Food" Commercials Infomercials And Other Dishonest Commercials Why Gatorade has effective commercials Interpreting commercials in today's media Condom Commercials And their battle with Mass Media. Television Commercials and How they Perpetuate Gender Stereotypes
 

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