Defining Marketing

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Issue:

Business

 

Written by:

Andria H

 

Date added:

March 2, 2011

 

Level:

University

 

Grade:

B

 

No of pages / words:

2 / 393

 

Was viewed:

7721 times

 

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Essay content:

In A Framework for Organizational Success the authors propose that focusing on one concept and ignoring the other two aspects, is not likely to promote organizational success. On the other hand it can be said that a firm that is ethical will, unavoidably, consider its customers' needs, consider society's needs, and consider the needs of its employees and suppliers...
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On the other hand it can be said that a firm that is ethical will, unavoidably, consider its customers' needs, consider society's needs, and consider the needs of its employees and suppliers. Primerica Financial Services considers the needs of its employees by granting their regional vice presidents equity ownership of the company...
displayed 300 characters

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