Essay heading: disney in france

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American History


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March 4, 2002






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Indicate how a firm must be responsible for its subcontractors, even though they appear to be acting lawfully in a foreign country. 3. Show that aggressive public relations campaigns may still be ineffective when the actions of contractors receive widespread attention and intensive media coverage. ...
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. This case can be most effective when used after Chapter 4, describing the issues and debates involved in international business. STRATEGIC ISSUES AND DISCUSSION QUESTIONS 1. Should Nike be held responsible for working conditions in foreign factories that it does not won, but where sub-contractors make products for Nike? Although Nike may be technically removed from responsibility in some areas, it clearly has the obligation to be certain that exploitation by subcontractors do not occur...
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