Firestone Case Danger on the Highway: Bridgeston/Fireston's Tire Recall

Essay specific features

 

Issue:

Business

 

Written by:

Angie T

 

Date added:

June 1, 2017

 

Level:

University

 

Grade:

B

 

No of pages / words:

10 / 2676

 

Was viewed:

7662 times

 

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Essay content:

Today, the company markets 8,000 different types and sizes of tires, and a host of other products. The company has also enjoyed a long and prosperous relationship with Ford Motor Company which began in 1906 when Henry Ford purchased 2,000 sets of tires from Harvey Firestone. Despite emerging as a leader in the tire industry, Bridgestone/Firestone has faced several crises related to its tire?¦s safety...
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Despite emerging as a leader in the tire industry, Bridgestone/Firestone has faced several crises related to its tire?¦s safety. In 1978, Firestone recalled 14.5 million tires?Xthe largest tire recall at the time?Xafter excess application of the adhesives binding the rubber and steel resulted in 500 tread separations and blowouts...
displayed 300 characters

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