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Essay

Globalization Of Markets

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Issue:

Social Issues

 

Written by:

Diana D

 

Date added:

April 6, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

3 / 768

 

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9162 times

 

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Essay content:

Many companies have become disillusioned with the sales in the international marketplace as old markets become saturated and new ones must be found. Levitt in his essay asserts that well-managed companies have moved from emphasis on customizing items to offering globally standardized products that are advanced, functional, reliable and low priced...
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Levitt in his essay asserts that well-managed companies have moved from emphasis on customizing items to offering globally standardized products that are advanced, functional, reliable and low priced. Only global companies will achieve long-term success by concentrating on what everyone wants rather than worrying about the details of what everyone thinks they might like...
displayed 300 characters

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