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Ibm In Estonia
Essay specific features
Written by:
Denise B
Date added:
May 3, 2016
Level:
University
Grade:
B
No of pages / words:
13 / 3439
Was viewed:
3327 times
Rating of current essay:
Essay content:
(http://en.wikipedia.org/wiki/IBM, 8th April 2008). IBM entered Estonia in 1992 and it has achieved a good strong brand name for itself. In 1992 Estonia’s economy was in a very bad state as it just got independent from USSR in 1991. IBM’s main strategy to enter Estonia then was to enter the Baltic States then and make a mark then and take advantage of the Free Estonian market...
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Over the years IBM has had many projects with the Estonian government for example one with the Estonian Ministry of internal affairs, citizenship and migration department. IBM has adapted its pricing, and packaging in the Estonian market. IBM globally makes most of its sales through resellers and its good network of distributors; it’s the same thing in Estonia as well...
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