Industry Overvieew

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Issue:

Business

 

Written by:

Thomas R

 

Date added:

November 6, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 2017

 

Was viewed:

3594 times

 

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Essay content:

According to Mintel's research, the number of whole grain bakery product introductions increased 530 percent from 2001 to 2005. This count actually includes a significant number of breakfast food items like waffles, pancakes, etc. Consumers have shown a willingness to embrace healthier food products, although taste will always dominate, especially in a sweet and dessert category such as cakes and pies...
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The convenience of more grain products fits into their desire for more healthy solutions to be delivered through the foods they consume. Minters Cookies U.S., Update, April 2005 reported that many of the new cookie product introductions in 2004-2005 were health-oriented innovations. Pepperidge Farm, for example, introduced sugar-free Chocolate Chip Chunk cookies, offering a healthier premium cookie option...
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