lawrence sports

Essay specific features

 

Issue:

Business

 

Written by:

Gina S

 

Date added:

March 21, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

10 / 2650

 

Was viewed:

931 times

 

Rating of current essay:

 
Essay content:

In order to compensate for lost sales and re=establish itself as a publishing giant, it has determined to create an EBook sales division. Without a clear mission statement that delineates the company’s direction and future, no clear cut plan has evolved to either shape the company, or propel the EBook project into reality...
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Much of the fallout from the EBook project is due to a gross lack of project control and research. If the company had a clear and concise mission statement along with a strategic plan that identified goals and objectives, the EBook project would have moved along more smoothly. If the company wants to capture new markets as well as grow existing ones, it will have to back up and formulate a plan for the years to come...
displayed 300 characters

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