Logotherapy

Essay specific features

 

Issue:

Psychology

 

Written by:

Charlie C

 

Date added:

February 13, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

11 / 2913

 

Was viewed:

9355 times

 

Rating of current essay:

 
Essay content:

Remember, that this first paragraph is the one that is going to grab the attention of the bank manager, the supplier, your first customer. Crucial to the introductory summary is how you position yourself against similar existing businesses. Why is yours different? How will yours have the edge over all the others? If it's something completely new, say so and if you've stumbled onto an untapped niche market, explain its application...
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If you've discovered a new way to market your product, explain your strategy but above all. . . make this sound as if it is the breakthrough business of the century! Remember, the greater your competitive advantage, the less risk your business faces. And the more likely your bank will be there to lend you the money! STEP TWO: Make your business objectives clear You might want to be the next Richard Branson, with a finger in a hundred different pies...
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