manzana

Essay specific features

 

Issue:

Business

 

Written by:

Jennifer N

 

Date added:

March 13, 2016

 

Level:

University

 

Grade:

B

 

No of pages / words:

12 / 3341

 

Was viewed:

3756 times

 

Rating of current essay:

 
Essay content:

Golden Gate could spend on intensive marketing and spark off price war due to the backing of its corporate parent, one of the largest retailers in the world. The high interest rates during this period also adversely affected Manzana's property insurance business. Hence, Manzana started venturing into other business areas and began insuring liability too...
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Hence, Manzana started venturing into other business areas and began insuring liability too. From almost no liability policies in the mid 60s, it went to almost a 50-50 split between liability and property insurance in the 1980s and now, 65% is property while 20% is liability insurance. But unfortunately due to the insurance crisis of the 1980s, settlement claims on liabilities rose and the company posted its first annual loss in 1985...
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