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Essay

Marketing

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Issue:

English

 

Written by:

Andrea M

 

Date added:

December 26, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 939

 

Was viewed:

6191 times

 

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Essay content:

Certain methods that are used in advertising can make the consumer develop certain prejudices, expectations, and requirements of certain people in society. Perhaps the most popular technique of marketing to the consumers is the process of cross-marketing. Cross-marketing is the when one company links one of their products to another company's product in hopes of selling more of both...
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A simple example of cross-marketing is advertising a certain car wash at a car dealership. The car wash hopes that their ad in the dealership will convince new car buyers to take their cars to their wash to get their cars cleaned. The car dealership then will make a deal with the car wash to get their new cars washed for free, for giving them business through the ad in the dealership...
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General issues of this essay:
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