Marketing

Essay specific features

 

Issue:

Business

 

Written by:

Silas O

 

Date added:

December 18, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 309

 

Was viewed:

4627 times

 

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Essay content:

The customer needed to treat his wound, thereby wanting a bandage. The assistant met the demand of customer by getting exactly what he desired, nonetheless satisfying his wants. As the need of the customer was in the form of stated needs, it is obvious that the customer needed a bandage for his bleeding knees...
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However, the organisation would have obtained more profit if the assistant could have promoted complimentary products like creams for the wounds and vitamins. But ultimately, both parties have benefited as both the customer and the organisation goals have been matched. QUESTION 1(B) In reference to my organisation that belongs to a veterinary pharmaceutical industry, the Sales and Marketing Department consists of a Sales & Marketing Manager and three Sales & Marketing Executives (Large Animal Division, Small Animal Division and Government Sector)...
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