Marketing Mix Paper

Essay specific features

 

Issue:

Business

 

Written by:

John J

 

Date added:

June 3, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1341

 

Was viewed:

9261 times

 

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Essay content:

"Components of each marketing mix element are combined to provide a cohesive marketing program." (Kerin et al. 45) The Product part of the mix is concerned with developing the right "product" for the target customers. This could include a physical good, a service, or a combination of both ? anything that satisfies the customers' needs...
displayed 300 characters

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"Components of each marketing mix element are combined to provide a cohesive marketing program." (Kerin et al. 45) The Product part of the mix is concerned with developing the right "product" for the target customers. This could include a physical good, a service, or a combination of both ? anything that satisfies the customers' needs...
displayed 300 characters

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