Marks Spencer

Essay specific features

 

Issue:

Business

 

Written by:

Lawrence W

 

Date added:

May 28, 2016

 

Level:

University

 

Grade:

B

 

No of pages / words:

6 / 1657

 

Was viewed:

541 times

 

Rating of current essay:

 
Essay content:

(US management guru Peter Drucker) Our company does car hire business and we have branches at the main international airports and 10 major towns in England. And we can offer a range of cars from small (Vauxhall Corsa, Ford Fiesta) up to large (Vauxhall Omega) and a few luxury cars (BMA 7 series and Jaguars)...
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As a Marketing Manager here, in this small essay, I??d like to discuss how to identify the target markets for our range of products/service, and how to develop a marketing plan to market our services to these target markets, as well as detail the steps and the information needed to draw up this plan...
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