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Marriott case

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Issue:

Miscellaneous

 

Written by:

Shantel L

 

Date added:

July 30, 2014

 

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Grade:

A

 

No of pages / words:

9 / 2342

 

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1739 times

 

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Marriott's 1987 annual report stated: We intend to remain a premier growth company-This means aggressively developing appropriate opportunities within our chosen lines of business?lodging,contract services, and related businesses. In each of these areas, our goal is to be the preferred employer-the preferred provider, and the most profitable company...
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In each of these areas, our goal is to be the preferred employer-the preferred provider, and the most profitable company. Cohrs recognized that the divisional hurdle rates at Marriott would have a significant impact on the firm's financial and operating strategies. As a rule of thumb, increasing the hurdle rate by 1%(for example, from 12% t0 12...
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General issues of this essay:
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