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Mcdonald

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Issue:

Business

 

Written by:

William R

 

Date added:

October 25, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

15 / 4075

 

Was viewed:

5464 times

 

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Essay content:

Beside that, SSL is the world's leading condom manufacturer with its Durex brand of condoms which sold in over 150 countries worldwide and market leader in more than 40 markets, the Durex brand accounts for 26% of the world's four billion condom market, making it the 1st condom brand in the world and it s now currently operates 17 either wholly owned or jointly owned manufacturing facilities in eight countries and has offices in 35 countries...
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The brand name was registered in 1935. Durability means the condom can be capable of lasting or hard-wearing and it is able to keep. However, Reliability means the condom more safe, secure and trusted. Excellence, which provide a high quality condom and superior to the others. Durex works with healthcare professionals, governments and organisations including World Health Organisation, UNAIDS and United Nations Population Fund to support them in promoting good sexual health and the importance of consistent condom use to prevent HIV and other STIs...
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General issues of this essay:
Building Service Brand: Enhancing Brand Through Operational Staff'S Brand Commitment. Research Proposal Durex Featherlite market Analysis durex Evaluate the importance of branding, and brand loyalty, to successful marketing. marketing strategy case study brand consolidation Nokia Brand Marketing Note on Measuring Brand Awareness, Brand Image, Brand Equity and Brand Value Pierre Chandon Sending message internationally starting internationally The Moderating Role Of Product Involvement Among Category Similarity, Brand-Specific Assoications And Evaluation Of Brand Extention When Launching A New Product, It Is Better To Pursue A Brand Extension Strategy, Than To Develop A New Brand Great Expectations continued Marketing Strategy of McDonald's Corporation Marketing and Brand Management The Continued Importance of Books
 

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