nike

Essay specific features

 

Issue:

Social Issues

 

Written by:

Imelda J

 

Date added:

November 16, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 533

 

Was viewed:

1611 times

 

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Essay content:

However, it took until 1981 for Blue Ribbon Sports to officially merge into Nike, Inc. By that time, Nike's sales totaled in $270 million dollars and its profits continued to rise every year thereafter. Nike Inc's rise to dominance as the world's top industry for athletic shoes and apparel can be attributed to three major factors: excellent marketing tactics, inexpensive production, and its founder, Phil Knight's ability to combine both into a successful, economical formula...
displayed 300 characters

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However, it took until 1981 for Blue Ribbon Sports to officially merge into Nike, Inc. By that time, Nike's sales totaled in $270 million dollars and its profits continued to rise every year thereafter. Nike Inc's rise to dominance as the world's top industry for athletic shoes and apparel can be attributed to three major factors: excellent marketing tactics, inexpensive production, and its founder, Phil Knight's ability to combine both into a successful, economical formula...
displayed 300 characters

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