organizational culture at chrysler
Essay specific features
February 5, 2014
No of pages / words:
9 / 2288
Rating of current essay:
The same person in different organizations (or parts of the same organization) would act in different ways.
Culture is very powerful. (One example is the cultural change effort at British Airways, which transformed an unprofitable airline with a poor reputation into a paragon of politeness and profit)...
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Some did it through financial gimmickry, but the ones who have become stars did it by changing their own culture.
Few remember that companies like British Air or Volvo once had a poor reputation. That's a credit to their drastic changes in customer (and employee) satisfaction, quality, and profits.
The underlying causes of many companies' problems are not in the structure, CEO, or staff; they are in the social structure and culture...
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