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Pfizer Global Strategy

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Issue:

Business

 

Written by:

Felicia S

 

Date added:

August 1, 2016

 

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Grade:

A

 

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5 / 1331

 

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The domestic industry is that of pharmaceutical products. The international market is very competitive, in particularly the research and development of new pharmaceutical products. There is an increase in pressure to be responsive to the needs of the industry, but also to reduction of costs; which brings in the strategy of transnational...
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The international market is very competitive, in particularly the research and development of new pharmaceutical products. There is an increase in pressure to be responsive to the needs of the industry, but also to reduction of costs; which brings in the strategy of transnational. According to the Pfizer web page, in 1997 Fortune magazine named Pfizer the world's most admired pharmaceutical company...
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