Public relations

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Issue:

Miscellaneous

 

Written by:

Janet C

 

Date added:

December 1, 2013

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 379

 

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1124 times

 

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Essay content:

This would involve announcing success, reducing failures, and letting people know about changes within an organization. Google (2007) defines public relations as an activity that helps build a relationship between a company and the customer. Google (2007) also states that public relations are an activity or press coverage that is design to make a company look good...
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The University of Phoenix (2004) defines public relations as a process to influence the public's opinion through media or actions. All the definitions cover that public relations is a form of communications to influence people or customers to be in favor of a company. In other words, a company can use media to make the company look great in the public's eyes so that they could be the favorable company to go to...
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