Quick Overview of Google's Financial Performance
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March 20, 2014
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2 / 332
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Therefore, they seem to have about the right amount of total assets relative to sales/revenue. Because of this low asset turnover we can infer that Google is experiencing healthy growth in proportion to sales. The asset managemnet ratio is useful to determine the amount of sales that are generated from each dollar of assets...
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The asset managemnet ratio is useful to determine the amount of sales that are generated from each dollar of assets. Companies with low profit margins tend to have high asset turnover, those with high profit margins have low asset turnover.
This brings us to the metrics related to net profit margins...
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