Real Madrid - The Business

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Written by:

Carmelia W


Date added:

March 2, 2015








No of pages / words:

11 / 2913


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4829 times


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Every time the team enters the pitch, Real Madrid is producing a product that sells. Marketing and Commercialization - Clearly this is where Real Madrid focuses its activity. We can refer the way the club takes advantage of the player's image to promote itself and make money. The Real Madrid name is treated as valuable brand such as Coca-Cola for instance...
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The Real Madrid name is treated as valuable brand such as Coca-Cola for instance. Real Madrid offer's its products in its own stores and makes it possible to distribute its products over other distribution channels like the web. Service - In this topic I consider important to refer all the service provided to the members of the club...
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