Royal Carribean Cruise Ltd

Essay specific features

 

Issue:

Business

 

Written by:

George P

 

Date added:

February 4, 2014

 

Level:

University

 

Grade:

A

 

No of pages / words:

4 / 856

 

Was viewed:

3231 times

 

Rating of current essay:

 
Essay content:

Just like its competitors, RCCL have been facing a few challenges (see below), especially after the 9/11 incidence in 2001. The key decisions that RCCL needs to make at present are: how aggressive (how fast and how much) should the company invest in IT innovation (specifically, the implementation of the Leapfrog Project), and how to ensure such decisions align with company’s objectives...
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The key decisions that RCCL needs to make at present are: how aggressive (how fast and how much) should the company invest in IT innovation (specifically, the implementation of the Leapfrog Project), and how to ensure such decisions align with company’s objectives. Analysis As mentioned previously, RCCL is facing a few challenges (both intrinsic and extrinsic) common to this competitive industry...
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