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Essay

SIA

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Issue:

Business

 

Written by:

Vera M

 

Date added:

March 24, 2012

 

Level:

University

 

Grade:

A

 

No of pages / words:

6 / 1562

 

Was viewed:

3108 times

 

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Essay content:

Qantas has long been dominating the highly profitable Kangaroo route and is ranked 5th in the world by Skytrax's survey . Please refer to appendix for the actual figures for every analysis below. Liquidity Analysis Current Ratio: SIA's current ratio is more than 50% above industry average and its competitors showing SIA's strong liquidity position in meeting its short term obligations...
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However, with the aggressive acquisition of 19 A380s, its current ratio is expected to drop in the next few years. This might not be a concern as the A380s is expected to bring more benefits than costs to SIA which will be explained in the next section. Operational Efficiency Analysis Assets Turnover Ratio: SIA's recorded significantly lower asset turnover ratio compared to the industry average and its competitors, showing that SIA is relatively ineffective in utilising its assets in generating sales...
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