Southwest Airlines

Essay specific features

 

Issue:

Business

 

Written by:

Jason H

 

Date added:

October 21, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 1967

 

Was viewed:

4778 times

 

Rating of current essay:

 
Essay content:

Do that and most of the rest takes care of itself.” As long as this strategy is well known in its industry it has proved hard to copy. Let see what Southwest does and others do not. There are two main strategic areas: 1. Operating Costs 2. People 1. Operating Costs Southwest Airlines has the lowest fares among its competition...
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People 1. Operating Costs Southwest Airlines has the lowest fares among its competition. Its lowest fares partly came from low operational costs. What Southwest is doing? Southwest flies one airplane type, the Boeing 737 series. The competitors are using all kind of airplanes and models. That saves millions for Southwest in maintenance cost, spare-parts inventories and mechanics training...
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