Southwest Airlines' & Fuel Hedging

Essay specific features

 

Issue:

Business

 

Written by:

Aaron J

 

Date added:

May 7, 2016

 

Level:

University

 

Grade:

A

 

No of pages / words:

13 / 3636

 

Was viewed:

8075 times

 

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Essay content:

The woes of the airlines industry have many posing the question if airline travel is fast becoming a travel method for the affluent (Stoller, 2008). In the midst of the situation, Southwest Airlines is able to capitalize on rising costs and maintain its low-price position because of an innovative fuel acquisition strategy known as fuel hedging (Pae, 2008)...
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The activities to be addressed are: 1. Organizational History of Southwest Airlines 2. Overview of the Airlines Industry 3. SWOTT (Strengths, Weaknesses, Opportunities, Threats and Trends) Analysis of Southwest Airlines 4. An Analysis of the Impact of varied economic concepts on the CPI 5. An Analysis of varied Economic Indicators This document focuses on the impact of a volatile environment of consumer demand has impacted this organization, and how its “hedging” strategy has allowed it to maintain its competitive advantage in an ever-changing economic climate...
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