Strategy

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Issue:

Technology

 

Written by:

Roxanne R

 

Date added:

October 28, 2014

 

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Grade:

A

 

No of pages / words:

38 / 10615

 

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9796 times

 

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Essay content:

You might find the summaries a helpful reminder of what the concepts are and how they can be valuable in your project. Also, some topics found here are not covered in lectures or assigned readings (specifically, Sections 2.2, 2.4, and 5.1-5.5). These are additional topics on conceptual (i.e. MBA) marketing and strategy...
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These are additional topics on conceptual (i.e. MBA) marketing and strategy. Since lectures in this project course are limited and emphasize quantitative models for strategy, we do not have the time to cover all the topics in class. However, if you are not already familiar with basic marketing and strategy frameworks, we want to offer you more exposure to them...
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