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Essay

Swipping IDs can be dangerous

Essay specific features

 

Issue:

Technology

 

Written by:

Hortensia S

 

Date added:

August 15, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

7 / 1706

 

Was viewed:

600 times

 

Rating of current essay:

 
Essay content:

"It's almost voyeuristic." Mr. Barclay bought the machine to keep out underage drinkers who use fake ID's. But he soon found that he could build a database of personal information, providing an intimate perspective on his clientele that can be useful in marketing. "It's not just an ID check," he said...
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"It's not just an ID check," he said. "It's a tool." Now, for any given night or hour, he can break down his clientele by sex, age, ZIP code or other characteristics. If he wanted to, he could find out how many blond women named Karen over 5 feet 2 inches came in over a weekend, or how many of his customers have the middle initial M...
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