Swot Analysis

Essay specific features

 

Issue:

Business

 

Written by:

Margaret J

 

Date added:

December 30, 2011

 

Level:

University

 

Grade:

A

 

No of pages / words:

18 / 4817

 

Was viewed:

5861 times

 

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Essay content:

Since then, the company has sustained the development of high-end tourism and has contributed to position Mauritius as one of the most sought after destinations in the world. 9 prestigious hotels Beachcomber owns and manages eight of the finest hotels in Mauritius and the most luxurious hotel in the Seychelles...
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These hotels represent the highest quality in the Indian Ocean when it comes to luxury and variety. « Dream is a serious thing » This is the new corporate signature of Beachcomber Hotels which reflects the level of commitment to excellence to making dreams come true… Corporate statistics • 1 938 rooms (18% of hotel rooms available in Mauritius) • 33 categories of rooms • 24 restaurants in Mauritius and 2 restaurants in the Seychelles • An occupancy rate of 79% from October 2006 to September 2007 • 146,000 clients from October 2006 to September 2007 compared with 106,800 from October 2005 to September 2006 The ingredients for success A constant investment • 1999 : 20 million euros to renovate Shandrani • 2000 : 4 million euros to completely refurbish Le Mauricia • 2001 : 30 million euros to build Dinarobin Hotel Golf & Spa • 2001 : 35 million euros to rebuild Paradis Hotel & Golf Club • 2002 : 40 million euros to build Sainte Anne Resort & Spa in the Seychelles • 2003 : 2 million euros to renovate Royal Palm • 2004 : 1,2 million euros to renovate Trou aux Biches • 2005 : 10 million euros to renovate Le Canonnier • 2006 : 8 million euros to renovate Le Victoria • 2006 : 4 million euros to renovate Paradis Villas • 2006-7 : 8 million euros to renovate Shandrani Resort & Spa • 2007 : 10 million euros to renovate Le Mauricia • 2007 : 5 million euros to renovate Royal Palm A tradition of excellence Beachcomber’s strong points are superb service, legendary hospitality and an extensive range of free sports and leisure in its hotels...
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