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Essay

The Importance of Marketing

Essay specific features

 

Issue:

Business

 

Written by:

Nicole M

 

Date added:

October 22, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

2 / 350

 

Was viewed:

7335 times

 

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Essay content:

Marketers must pay very close attention to consumer behavior that occurs before the purchase and after the particular product has been used. Studying consumer habits is one of the steps in marketing search and analysis. In addition to other basic principles of consumer buying habits, marketers also need to study the decision and actions of real people...
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Until recent history the study of consumer behavior was focused on generalized consumer decisions, however this did not address the habits of individual buyers and users. By companies not having the correct or necessary information bad business decisions occurred, leading to companies not making marketing decisions without knowing specific details about their customers...
displayed 300 characters

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