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Essay

Women and Advertising

Essay specific features

 

Issue:

Social Issues

 

Written by:

Rafaela E

 

Date added:

September 8, 2011

 

Level:

University

 

Grade:

A

 

No of pages / words:

8 / 2018

 

Was viewed:

8111 times

 

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Essay content:

Advertising sells an impossible image for most women. Many times there is an indirect message such as a beautiful woman wearing the makeup the ad is selling, but sometimes it's more blatant, such as in one advertisement for Philips' FLAT TV (see fig. 1). The text reads: "Introducing a television so thin it will give regular TVs a complex...
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1). The text reads: "Introducing a television so thin it will give regular TVs a complex." Not only is this extremely unnecessary to sell a television, but it is very offensive. There have been many people who claim that advertising doesn't affect them; they say that they don't let the images of advertising affect them and they don't buy into what they're being told...
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General issues of this essay:
ADVERTISERS RESPONSE ON VARIOUS NEWS PAPERS WITH A SPECIAL REFERENCE The Ethics of Advertising: Do advertisers go too far? Advertisers Gone Too Far Stereotypes: Black Women Vs. White Women In The Media Advertisers Sell Images Not Products Advertisers Take Us For Spend- Advertisers Take Us For Spend-thrift Fools Description Of Youth Target To Advertisers How Advertisers Target Teen Girls The Games Advertisers Play Ad critique Advertisers' Strategies to Target Gay Audiences in Attitude and Gay Times Stereotypes of Women's Bodies the absence of women in the early years of sociology What effect does advertising have on us, what techniques do advertisers use, how does it affect our everyday life and our buying habits? Women and Advertising
 

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