Zara

Essay specific features

 

Issue:

Miscellaneous

 

Written by:

Mary C

 

Date added:

February 25, 2015

 

Level:

University

 

Grade:

A

 

No of pages / words:

5 / 1368

 

Was viewed:

3856 times

 

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Other secret is our distribution system. Fashion industry is getting highly competitive. To be leader in this industry we need to focus on our internal and external factors. (Please see Exhibit A). Strategy Recommendations: We should adapt; • Horizontal marketing strategy. • Indulge into intensive and exclusive distribution...
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Strategic planning flow map (Please see Exhibit B) is how we will put this in play and produce results. • Marketing Opportunity: By establishing “Horizontal Marketing” system will help us accomplish much more than we can do alone. Our resources, production capabilities, distribution channels will improve tremendously...
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