Giddens (1990) interprets Globalism as Western modernity that has
extended globally; he describes a fourfold level of modernism that
consists of a system of nation states, global capitalist expansion,
global media and information networks, and a system of military
alliances, each of which now has global reach... displayed 300 characters
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Another widely accepted
theory of globalization is the fear that global media networks and capitalist consumerism are producing a homogeneous global culture. A "McWorld" according to Barber, 1992. This Western Cultural Imperialism accusation is
sometimes counterbalanced by arguments about increasing heterogeneity
and difference... displayed next 300 characters
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